Social Mention is a social media search engine that searches for keywords on social media platforms (blogs, comments,  bookmarks, events, videos) and provides graphic illustrations or charts social mentions per day or week.


Google Alerts is a social media tools that lets you use google search more effectively using keywords and tags. This is a site for real beginners. It is easy to use to monitor the web for interesting new content, mentions of your brand, your competitors and industry leaders.


 IfThisThenThat –  is a web-based service that allows users to create chains of simple conditional statements, called “recipes”, which are triggered based on changes to other web services such as Gmail, Facebook, Instagram, and Pinterest.


Addict-O-Matic lets you instantly create a custom page with the latest buzz on a given topic. The browser-based tool offers a one-stop customised site for seeing results across multiple social media channels.



HootSuite  is a social media dashboard. You can track results and use Twitter lists to check on what people in a specific sector are talking about. You can create social media marketing plans and schedule your content to go onto your social media platforms at specific dates and times.


Trackur – An online reputation management and social media monitoring tool, it’s google Alerts on steroids. It will deliver results to your inbox. Quickly monitor your reputation, check on trends and analyse mentions for your brand.


Sprout Social lets you target and discover new customers or supporters, monitor your brand across the social web, organise your social identities with the basic plan.


Buzzsumo – Lets you find what people are talking about and allow you to analyse what content works best for any competitor or topic. You can find key influencers to promote your brand and what content their sharing.

WatchThatPageSometimes you’d like to know when updates take place to an important webpage, e.g. your competitors site. This can keep tabs on any Webpage, and you’ll receive an alert any time a change is made to the page.


Twitter Advanced Search is the best way to ferret out tweets abut a targeted sector. Look for keywords, search by location, date or with other filters. Track is a feature that lets you track keywords and have them sent to your mobile when they’re posted.