Web Presence Training for Teams and Small Businesses
A practical, hands-on full-day workshop that teaches your team how websites actually work, how to design for real users, how to get found on search engines, and how to use analytics to make decisions. Covers everything from domains and UX to SEO and Google Analytics. No jargon, no coding, just the knowledge your team needs to make confident digital decisions.
The Problem
Your team uses your website every day. But do they actually understand how it works?
Most people in most organisations treat their website like a mystery box. Something their designer built, their agency manages, or their developer updates. When it’s working, nobody thinks about it. When it’s not, nobody quite knows why.
The result is a team that cannot have confident conversations about their own digital presence.
They cannot spot what is working and what is not. They cannot push back on suppliers.
They cannot make informed decisions about budget, content, SEO, or the next redesign.
And they often cannot tell the difference between a good website and one that just looks good.
This workshop changes that. It does not turn your team into web developers.
It turns them into informed, confident digital decision-makers.
What your team will gain
Who is this for?
Is this the right training for your organisation?
This workshop is for teams and organisations who want to take more informed ownership of their web presence.
It is not a coding course and it is not a course for web developers. It is the course for everyone else, the people who make decisions about the website, brief suppliers, create content, and rely on it to drive business.
This training is a strong fit if:
- Your team manages a website but has never been trained on how it actually works
- You want your marketing, sales, or operations people to have smarter conversations with suppliers and developers
- You are about to commission a new website or redesign and want your team ready to make informed decisions
- You are an SME owner who wants your whole team aligned on what good looks like online
- You want your team to understand SEO and analytics without drowning in technical detail
- You want practical, hands-on learning that produces confident decision-makers, not just certificates
What the day covers
This is a structured full-day workshop running from 9:30am to 4:00pm. Participants work through real examples and hands-on tasks, building towards creating and evaluating their own web presence by the end of the day.
Flexible delivery to suit your organisation
The details
Duration: Full day, 9:30am – 4:00pm
Group size: 8 to 40 participants
Delivery: In-person (recommended) or online
Pricing: £1,800 per day
Open cohort: £250 per person
Includes: CPD certificate, all materials, digital delegate pack, 2 years follow-up support
CPD accreditation: This course is fully CPD accredited. Each participant receives a certificate on completion.
Multi-course discount available when booking 3 or more sessions across the Technology Coaching portfolio.
Contact us for bespoke offering/pricing
FAQ - What you need to know
Who should attend this training?
This training is ideal for professionals, business owners, and digital enthusiasts who are keen to enhance their online visibility and effectiveness.
Whether you’re looking to refine your personal brand, expand your business reach, or simply gain a competitive edge in the digital marketplace, this course offers the tools and insights necessary for success.
It’s also perfect for those new to web management or seasoned marketers aiming to update their skills with the latest digital strategies.
What will attendees achieve?
By the end of this course, attendees will have mastered the strategic essentials of developing an effective web presence.
They will be adept in applying SEO principles to elevate their visibility and in utilising analytics to refine their digital strategy.
Participants will learn to craft engaging content tailored to their audience’s needs and navigate the latest web tools to enhance their online footprint.
This comprehensive skillset will empower attendees to effectively manage and expand their digital presence, ensuring they stand out in a competitive online landscape.
What's included?
- World-class training sessions from experienced instructors
- CPD accreditation and certificate
- Digital delegate pack
- Support to get into a career
- Access to our free resources site
- Followup support on topic for 2 years post course completion
Pre requisites
There are no formal prerequisites required for the Web Presence Training Course. However below are essential for the learning environment.
- The learners must have a device that they can access the online session with, either a mobile phone, tablet or computer.
- Learners must be confident using a mouse and keyboard.
- Sessions will be delivered in English.
- Sessions will be delivered using the latest version of softwares.
- Learners’ technology should be up to date and charged.
- And of course – willingness to learn!
Is this a coding or web development course?
No. This course teaches everyone else – the marketers, managers, owners, and team members who use and rely on a website but are not developers. It is specifically designed for non-technical people.
Do participants need any existing knowledge of websites?
No. The course is built to meet people where they are, from complete beginners to those who manage websites but have never been trained formally.
Will my team leave able to build a website?
Yes. By the end of the day participants will have worked with real website building tools and created a live working example. More importantly, they will understand why they have made the choices they have.
We are about to redesign our website is this useful beforehand?
It is one of the most valuable times to do this course. A team that understands UX, SEO, and analytics before a redesign will get a dramatically better result from their designer or agency, and avoid expensive mistakes.
Can the content be tailored to our sector?
Yes. We adapt scenarios, examples, and discussions to reflect your industry. Get in touch when you book and we will discuss your specific context.
How do we book?
Start with a discovery call. We will talk through your team, your goals, and the logistics, and confirm everything in writing before you commit to anything.
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