The Digital Domintors Podcast
Welcome To The Digital Dominators Podcast
The podcast for business owners who want to show up, stand out, and simplify the digital world.
I’m Sooz Young, your host, tech coach, and digital cheerleader, and each week I chat with brilliant experts about the skills, strategies, and tools that help you thrive online.
From building your visibility to streamlining your systems, we break down big digital topics into simple, usable steps.
Expect practical advice, inspiring guests, and a good dose of fun along the way.
This isn’t just another marketing podcast, this is your weekly digital toolkit.

What We Talk About
Each episode dives into one of the six essential digital skills every business needs to grow and succeed:
- Innovation
- Web Presence
- Social Media Marketing
- Cyber Security
- AI & Automation
- Making Decisions with Data
If you’ve ever felt overwhelmed by tech, algorithms, or content creation, we’ve got you!

Listen To The Latest Episodes

Want to grow a standout business in a digital world? Join Sooz Young, founder of Technology Coaching, for smart, straight-talking chats with experts, founders, and creators using digital tools to build bold brands. From social media and AI to automation, cyber security, innovation, and data, each episode is packed with actionable tips, real-world stories, and a splash of fun to help you get visible, work smarter, and grow online with confidence. If you’re a small business owner or creator ready to step up your digital game—this is your podcast.
In this episode of the Digital Dominators podcast, Sooz Young interviews Kath Mora, a technology advisor with over 18 years of experience.
Kath shares her journey from Costa Rica to becoming a leader in tech, emphasizing the importance of aligning technology with business needs.
She discusses the fundamentals of implementing technology, the significance of data in AI, and the essential skills needed to navigate the tech landscape.
Kath also highlights the importance of empowering women in tech and the need for curiosity and adaptability in a rapidly changing environment.
EPISODE CHAPTERS
00:00 Introduction to Kath Mora and Amanzi.io
04:30 Foundations of Technology in Business
08:45 Implementing New Technology Strategies
15:21 Scaling with Technology
20:25 The Role of Data in AI
26:34 Creating Accurate and Contextual Data
27:51 Understanding Data Ownership and Utilization
29:36 Effective Data Sharing Across Departments
32:22 Essential Skills for the Technological Age
33:17 Curiosity and Adaptability in Technology
35:47 The Importance of Data in AI
36:52 Cyber Awareness in the Digital Age
41:02 Bridging Business and Technology
46:09 Empowering Women in Technology
49:21 Final Tips for Engaging with Technology
KEY TAKEAWAYS
– Technology should serve business, not the other way around.
– Understanding processes is crucial before implementing technology.
– Data is the foundation of AI and should be treated as an asset.
– Curiosity and adaptability are essential skills in tech.
– Running small experiments can help validate technology solutions.
– Effective communication is key in tech implementation.
– Cyber awareness is crucial in the digital age.
– Empowering women in tech is vital for diversity and innovation.
– Technology can empower humans, not replace them.
– Networking and sharing knowledge can enhance tech literacy.
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What our listeners say
Episodes
Aligning Tech with Business: Data, AI & Digital Growth | Kath Mora
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Read MoreCybersecurity, AI & Innovation for Business Growth | Liz Smith
In Episode 7 of Digital Dominators, Sooz Young talks with Liz Smith...
Read MoreThe Power of Collaboration & Social Innovation | Helen Denny
In Episode 6 of Digital Dominators, Sooz Young talks with Helen Denny,...
Read MoreAre you a Digital Dominator?
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